Hisense was founded in 1969. With the products exported to over 130 countries and regions, Hisense has sponsored the world’s top sporting events such as UEFA EURO 2016, 2018 FIFA World Cup and UEFA EURO 2020. In the China National Image Global Survey released by China International Publishing Group, Hisense was one of the “Top Ten most familiar Chinese brands to overseas citizens” for five consecutive years. What’s more, Hisense Group is the first batch of innovative enterprises in China and is the only company that has won the “National Quality Award” twice. With more than 90,000 employees world-wide Hisense Group has 14 industrial parks and production bases, which are located in Qingdao, Shunde, Huzhou, Czech Republic, South Africa, Mexico and so on. There are also 12 R&D centers located in Qingdao, Shanghai, Shenzhen, USA, Europe, Israel, Japan, etc. The number of R&D personnel reached 7000 with more than 3000 Master’s degree and more than 100 PhD, with which Hisense initially established a global collaborative R&D system.